Pinterest is the ultimate social media platform for discovering what you want. With mesmerizing photos, organizational boards, and more, it serves as the perfect space to outline someone’s visions and dreams. With over 250 million people using Pinterest each month, it makes us wonder why certain businesses are not capitalizing on this social media platform’s potential.
According to Hootsuite, 59% of millennials have purchased a product from a Pinterest pin, and 90% of weekly Pinterest users use Pinterest to make purchase decisions. Now, that is some MAJOR buying power. In our third installment of social media hacks, check out our ideas to get your business on Pinterest and get people pinning!
The Secret Behind a URL. Find pins from your website by using this URL and adding your website as the domain name. Use the link below and replace “websitedomainname.com with your website domain. >> http://www.pinterest.com/source/websitedomainname.com/ The link offers easy tracking of what has been posted from your page, and it gives people an easy way to find pins from your website.
Send Pins. Send pins to friends and other businesses through the “send pin” button at the top of a pin. Simply, click the paper plane, select a pinner, Facebook friend or email to send it to, and POOF, the pin is up, up, and away!
Shhhhhh it’s a secret board. Create secret boards to be seen with your eyes only, unless you add contributors. As you create a new board, select “secret board” and start pinning secret business ideas, brainstorming for new clients or even creating client idea boards to share with your co-workers.
Utilize Pinterest Business. Their business platform gives options for advertisements, pin tracking, and analytics. Take advantage of it and start pinning your own content for other Pinterest users to pin and save on their boards.
Write keyword rich pin descriptions. Hashtags are not a necessity on Pinterest, but keywords matter in descriptions. Think about the types of words people would use to search for your products and content. Then, use them in your writing process.
Browser Extensions are the move. Extensions such as Chrome, Firefox, Explorer, and Safari give you the ability to pin items right from a browser bar. This way you can quickly pin things as you are searching the internet. After installing, you will be able to right-click, choose “pin this image” and then, choose the board you want to pin it to. So, if you see a good image online, you will be able to pin it through the browser extension and have it show up on your board.
Tag products. Tagging products allows people to find and purchase the items in an image. For example, if you have a photo where a model is wearing a pair of sneakers, a graphic tee and a pair of jeans. You can follow these steps to tell people how and where to buy each item on your website or others.
Want to increase your social media presence? Call on Fly Pages to help save your digital day!