OUR BENEFITS
Identifying the Audience
We understand that there are at least two audiences who need to be reached for this type of business. For instance, while brides are researching venues, so are their mothers. They might be the real decision-maker when it comes to budget. Or, when conducting social media marketing for a corporate meeting or retreat, the sales and business development teams are searching for options while their administrative assistants and event coordinators do the same.
Reaching these Audiences
We carefully crafted different messaging and graphics to meet each decision-maker while using our expertise in understanding the platforms they’re using and their interests and behaviors to generate conversions.