Thanksgiving means turkey, family and chilly fall weather, but for marketers and retail business owners, it means Black Friday. Black Friday...the biggest shopping day of the year where malls are... read more →
As digital marketing professionals, grammar is of utmost importance. If you call yourself a good spellchecker and a member of the grammar police, then you will have noticed the error... read more →
Halloween 2018 has been laid to rest, but that doesn't mean your social media platforms should be buried along with it! Now is the perfect time to start planning ahead... read more →
Word of mouth travels fast, but digital word travels faster. Reviews can make or break a business so now is the perfect time to amp up your reputation management and... read more →
Baby Boomers, Generation X, Millenials, Generation Z....you hear about the marketing generations every day. But, how do you market to them? Generational marketing is the process of segmenting people based... read more →
Facebook Marketplace Is The Newest E-Commerce Staple E-commerce is all the craze. Internet shopping sites such as Amazon, Craigslist, eBay and 2-year-old Facebook Marketplace allow consumers to purchase just about any... read more →
Every person has a wide range of emotions, but how do you convey those in digital messages? Enter the emoji 🤩! Ever since the first emoji was created in 1999,... read more →
"Don’t be afraid to get creative and experiment with your marketing." - Mike Volpe Marketing is a broad term with so many ways to experiment, create and attract your consumers.... read more →
The social media world is constantly growing, changing and expanding. One way it has expanded over the years is the explosion of influencer marketing. Influencer marketing is marketing out-sourced by... read more →
The school buses are rolling, the summer sun is drooping and the holiday season is looming on the distant horizon. All marketers, advertisers and business owners know what's coming...busy season.... read more →