*UPDATED 4/30/21* There is nothing worse than seeing a poorly cropped image on social media. You know what I am talking about; the images where words are cut off and... read more →
Visuals make a huge impact on how consumers engage with your content. On average, people form a first impression in 55 milliseconds. Since you do not have a second to... read more →
**Updated on 5/14/2019 Have you ever worked so hard on a social media plan, scheduled it and then realized you did not get the engagement you wanted? With the rapid... read more →
The beginning of July is normally signaled by red, white and blue fireworks decorating the night sky. However, on July 2, it will ring with Facebook notifications about Custom Audience changes... read more →
Social media gives you a variety of ways to advertise and promote your brand. The mobile app, Snapchat, is taking social media advertising to a whole new level to reach... read more →
Work smarter, not harder by revamping existing content and using it in new ways. We’ve all been there. You sit down at a blank screen and think, what now? Generating... read more →
The hashtag has become so widely recognized in popular culture that the Oxford dictionary added it to their lexicon in 2010 and Scrabble included it in their dictionary in 2014.... read more →
If your business isn’t on Instagram yet, it’s time to seriously consider adding it to your social media marketing strategy. Next year, Instagram is projected to reach 104.5 million active... read more →
With Facebook’s latest shift in its News Feed algorithm, brands need to adapt in order to survive the changes. Facebook’s new algorithm is prioritizing posts from friends and family and... read more →
Organic reach is becoming harder to achieve on Facebook, and businesses are having to get creative. Last week we talked about the impact that Facebook’s latest algorithm changes are having... read more →